Real problems. Real outcomes.
A sample of the work we've done, generalized here to protect client details. Ask us for specifics that match your situation.
OPERATIONS · CYBERSECURITY TRAINING / L&D COMPANY
Ambitious Founder, Disorganized Systems
THE CLIENT
L&D company building bespoke and off-the-shelf cybersecurity awareness training for employees, ~20 people (mix of full-time W2 staff and part-time contractors).
THE CHALLENGE
Client projects were consistently over budget and behind schedule. The team had no reliable way to prioritize their own internal platform work against paid client work, and account management, product development, and creative were operating with almost no coordination between them.
WHAT WE DID
Toni led a full operational overhaul over the course of a year — standardizing operational processes, migrating to a new project management platform, redesigning core workflows, and clarifying team roles across account management, product, and creative.
THE RESULT
Cut project timelines by 25% and got projects landing on time. Enabled far more accurate cost estimating and tracking on future work. Contractor roles became clear enough that the team reduced contracting costs while freeing up contractor hours to take on other projects.
REVENUE AND GROWTH STRATEGY · REGIONAL MEDTECH CAPITAL SALES AND SERVICE ORGANIZATION
Established Company
in an Evolving Market
THE CLIENT
Regional MedTech capital sales and service organization.
THE CHALLENGE
Thin margins and unpredictable cashflow. The organization operated reactively with no client acquisition strategy and no clear way to position itself for the growth needed to stay successful.
WHAT WE DID
Tom developed and implemented a full commercial growth strategy — go-to-market planning for new product lines, market and competitive analysis, sales pipeline and forecasting governance, and leadership coaching — unifying it all into one commercial model built to support sustainable growth.
THE RESULT
A 19% increase in net margin, meaningfully more accurate sales forecasting, and a clear way to prioritize strategic opportunities instead of reacting to whatever came in the door.
